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Welcome to The Principal Center

Building Capacity for Instructional Leadership

The Professional Writing App for Instructional Leaders

Want to do all of your professional writing—walkthroughs, observations, emails, letters, and more—in a fraction of the time?

Use our autocomplete, drag-and-drop, multiple-choice, fill-in-the-blank, A.I.-powered writing tool.

Ready to get into classrooms? The right tools make all the difference.

At The Principal Center, we've been developing tools to help leaders get into classrooms since 2013. Now, for the first time, you can get all of our classroom walkthrough tools in one low-cost bundle.

Classroom Walkthrough Toolbox

Looking for a new admin job in 2023?
Get all of our tools for landing your next-level instructional leadership role for one low price.

Ascend Job Search Starter Pack

Applying for admin jobs?
Get more interviews with these tools, trainings, and 10 matching résumé & cover letter templates

Ed Leadership Job Application Template Bundle

Need to get ready for an upcoming admin job interview?

Rapid Interview Prep Toolkit

Our Flagship Classroom Walkthrough Program

  • Confidently get into classrooms every day

  • Have feedback conversations that change teacher practice

  • Discover your best opportunities for school improvement

Our Flagship Teacher Evaluation Program

  • Help teachers set goals to maximize growth, intrinsic motivation, & student learning

  • Develop improvement plans to address performance issues

  • Use instructional frameworks to create a shared vision for practice

  • Write airtight, evidence-driven final evaluations in a fraction of the usual time

Our All-Inclusive Lifetime Membership for Teams
Get all of our flagship courses, books, Repertoire app, bundles, and more for one low price.

The #1 Book on Classroom Walkthroughs

Now We're Talking! 21 Days to High-Performance Instructional Leadership will give you an actionable, realistic plan for getting into classrooms and having conversations with teachers that actually change their practice.

Develop Instructional Frameworks To Support Teacher Growth

Discover how to accelerate teacher growth by taking the “insider’s view” of practice, articulating key dimensions of professional judgment to create clear growth pathways for teachers at every level of fluency in Mapping Professional Practice.

Ascend Live

The Ed Leadership Job Search Strategy Show

Looking for your next-level instructional leadership role? 

Join Dr. Justin Baeder for Ascend Live, our weekly training on how to land your next job.

The Instructional Leadership Association

The Principal Center's Membership Program

The Instructional Leadership Association will help you: 

  • Confidently get into classrooms every day
  • Have feedback conversations that change teacher practice
  • Discover your best opportunities for school improvement

As part of our Instructional Leadership Association Program, you’ll gain access to Repertoire Content Creator, the professional writing app for instructional leaders.

Principal Center Radio Podcast

with Justin Baeder, PhD

Subscribe to Principal Center Radio: